Having a wide experience in marketing, I can assure you that having a website of your business is not enough and social media presence is a must for a number of reasons.

What Social Media can do for your business

• Get advocates to talk about your products
• Drive traffic to your site
• Hold conversations with existing customers
• Find collaborative partners.

On 30th of October our team visited SearchLove London 2012, an annual conference that covers a wide range of topics related to SEO and digital marketing in general. Mostly the reports were on SMM, content marketing, quality product, website and branding.
Preparing the article we decided to skip boring follow-up text and leave it as a set of the talking points.